Hijab-wearing hair model featured in L’Oreal Paris ad campaign
Amena Khan doesn't show her hair from under her hijab when out in public, but that hasn't stopped her from starring in a L'Oreal Paris hair campaign.
Khan, a fashion and beauty blogger, announced earlier this week she was repping the beauty company for its new Elvive product line. "When I take off my scarf, I want my hair to be more radiant," she said in an Instagram post.
Ads from Muslim countries, like Malaysia, have featured hijab-wearing women for years. But now women who cover their hair are seeing themselves in major ad campaigns for haircare products.
As Khan says in the ad, "Whether or not your hair is on display doesn't affect how much you care about it."
Topics Beauty Social Good
Sasha is a news writer at Mashable's San Francisco office. She's an SF native who went to UC Davis and later received her master's from the UC Berkeley Graduate School of Journalism. She's been reporting out of her hometown over the years at Bay City News (news wire), SFGate (the San Francisco Chronicle website), and even made it out of California to write for the Chicago Tribune. She's been described as a bookworm and a gym rat.
