Ikea wants you to try a Swedish sleep trend that could save your relationship
Oh my god, there is nothing more annoying than sharing a bed with a duvet-hogger. Just when you find yourself dozing comfortably, your partner rolls over and selfishly takes the duvet with them. Leaving you with nothing but the night air to hold you tight.
Well, Ikea wants to introduce a "Swedish sleeping method" to put a stop to the nightly battle of the bedsheets. And, hey, it might just save your relationship.
"Ikea is launching the TOG-ether bundle to help Brits sleep the Swedish way – with two single duvets rather than a double," reads a statement emailed to Mashable.
The "TOG-ether bundle" is, according to Ikea, inspired by the traditional Swedish way of sleeping—which favours two duvets instead of one.
The bundle comprises two single duvets with different TOG ratings—7.5 TOG or 12 TOG—so couples can even choose how thermal they want their covers to be. Which is pretty great for those whose partners prefer different TOG ratings.
"Many of us find that not getting a good night’s sleep is becoming a regular occurrence," says Carol McSeveny, Ikea UK & Ireland's textiles leader.
"This is why we have introduced this traditional Swedish sleep trend of using two single duvets instead of a double, in UK stores for a short period, allowing couples to select a duvet from the bundle that suits them," McSeveny continues.
The TOG-ether bundles are available for £40 at Ikea stores throughout the UK on the 27 and 28 January only.
Sweet dreams.
Rachel Thompson is the Features Editor at Mashable. Rachel's second non-fiction book The Love Fix: Reclaiming Intimacy in a Disconnected World is out now, published by Penguin Random House in Jan. 2025. The Love Fix explores why dating feels so hard right now, why we experience difficult emotions in the realm of love, and how we can change our dating culture for the better.
A leading sex and dating writer in the UK, Rachel has written for GQ, The Guardian, The Sunday Times Style, The Telegraph, Cosmopolitan, Glamour, Stylist, ELLE, The i Paper, Refinery29, and many more.
Rachel's first book Rough: How Violence Has Found Its Way Into the Bedroom And What We Can Do About It, a non-fiction investigation into sexual violence was published by Penguin Random House in 2021.
