Let's read way too much into this cryptic video of Lorde drinking soda
The new era of Lorde is upon us, and god bless, there are snacks.
The singer appears to have taken a television ad out in her native New Zealand announcing new music out this Friday, a week before her Saturday Night Live performance.
Right now, we just have this bootleg video to work with:
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Lorde is just sitting in the backseat of a car, possibly after hitting up a drive-thru, while some music plays.
Most critically, the ad advertises two dates and locations as well -- March 2 and 3 in New York City and New Zealand respectively, meaning something will likely happen in both places simultaneously when the time difference is factored in.
She spent a good chunk of 2016 in New York City working on music with Jack Antonoff. In August, she told fans that the album was fully written and in the production phase. In the months following SNL, she has a string of festival gigs lined up.
Since we only have breadcrumbs to work with at this point, here's something: Lorde also changed her Twitter bio recently. It used to be the Bruce Springsteen quote, "There's a darkness on the edge of town."
Now, it's a Frida Kahlo quote, "I hope the exit is joyful, and I hope never to return."
We're watching you, Lorde.
Update, Feb 26, 3:20 p.m. ET: Lorde has unveiled a new website with the fitting url, imwaitingforit.com that currently just features her mysterious video.
FollowLorde ✔@lordehttp://www.imwaitingforit.com 1:57 PM - 27 Feb 2017 2,071 2,071 Retweets 3,152 3,152 likes
Whatever could M*******A?
Topics Music
Tricia Gilbride was a Reporter for Mashable Watercooler. Tricia focused on the intersection of celebrity culture and the Internet. Previously, she worked as a fashion writer and a social media manager. She also edits Women-Artists.org, a blog and annual print publication, and looks exactly like her cat.
