Win 100 pounds of cookies by accepting as many web cookies as possible
They've given away prizes for keeping your finger on the app and spending money on someone else's credit card and now, MSCHF will award you for accepting browser cookies.
In tangible cookies, of course.
MSCHF's latest drop Cooooookies is a game to acquire as many web cookies as possible. These cookies are stored on your computer when you use a web browser. They're useful in some respects, like keeping site logins, but they're also used to track your activity.
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Because of this, privacy law dictates that websites have to ask permission to use cookies. As Cooooookies's FAQ explains, "Every website acts like a drug pusher who got into baking: want cookies, buddy? Got some cookies for you!"
MSCHF, however, will use cookies to one person's advantage. Its Chrome plugin keeps track of how many browser cookies you've accepted. From now until May 3 at 1 p.m. ET, race to accept as many cookies as you can — it won't be hard to find websites that ask.
Whomever has the most web cookies once the game ends will receive a 100 pound box of real cookies from MSCHF.
The Cooooookies's website explains that some sites track cookies differently. Site revisits and reloads, for example, can inflate your personal score, but won't show up on the leaderboard.
If you're willing to give up some of your precious internet privacy for the chance at 100 pounds of sugar and flour, Cooooookies is the game for you.
Anna Iovine is the associate editor of features at Mashable. Previously, as the sex and relationships reporter, she covered topics ranging from dating apps to pelvic pain. Before Mashable, Anna was a social editor at VICE and freelanced for publications such as Slate and the Columbia Journalism Review. Follow her on Bluesky.
